Nov
12
2008
Nike began to turn in the surf. It builds heavily on its advertising campaign. It shows drawings of surfing paradise atmosphere that melts reference to holidays or when relaxing.
It’s hard for them to return to the surfing world where competition is already high. They are not seen very well compared to other products they offer. That is why they try to remain as simple as possible.
Nov
12
2008
Insight is a brand of surf that plays on the offensive side and the arts. It highlights the surfer and what can happen under water while he is in action.
Nov
12
2008
Some brands use London taxis to advertise. In this case, they played with the driver to put into action. This concept attracts the eye. In addition, publicity is very funny. It shows that even in London, there are consumers of surf clothing or equipment.
Nov
12
2008
Just for FUN !!!!!!
Nov
12
2008
Land Rover also plays on the side freedom.
In the advertisement, the brand wanted to highlight the simplicity of movement on all fronts possible. As the car rides over water. The decor leaves consumers dreamers. In addition, the brand plays on the side with sports figures in action.
Nov
12
2008
The car of Kombi Volswagen represents the image of surfing. With its slogan: Take the bus to paradise, the image of surfing paradise is put forward.
The brand wanted to focus on the simple side of displacement. With this vehicle, it is easy to move where our dreams lead us.
The colors and objects in advertising leave dreamer.
Nov
12
2008
Billabong is the third most popular brand after Quicksilver and Rip Curl. The search for artistic photo is very important. It must attract the eye of the consumer. As this brand is well known, it did not need to mount a product. A simple image of surfing enough to promote the brand and fantasies consumers.
Nov
12
2008
Surfrider Foundation is an association that protects the beaches from pollution. it sensitizes people to clean beaches to be accessible and enjoyable at all. Work is carried out on the water quality.
The shocking advertising has a significant impact on the population.
The association denounced the pollution in its advertisements and trying to scare people to keep a maximum of clean beaches in France and abroad. The Spanish, for example, pollute the sea that goes back to our shores.
Oct
16
2008
On this advertising, we can see beautiful paradise for women with the sea, a pink camper, beautiful women lean. This advertising use sexuality with perfect and ideal surf women in swimwear with fair hair.
Oct
16
2008
This advertising is a good example. The Jeep brand uses the image of surfing to promote 4×4.
they work on the side of the maneuverability, speed and stability of the car like a surfboard
